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Research papers

Multinational telephone surveys from the link central telephone bank in Lucerne, Switzerland

This paper provides the reader with a short description of the methodological advantages of multinational telephone interviewing from a single location and in particular from a central telephone bank in Switzerland.

Catalogue: ICC/ESOMAR Symposium 1984: International Marketing Research
Author: Jos Vloemans
Company: LINK Institut für Markt- und Sozialforschung
June 15, 1984